The #21toWatch Campaign and Awards

CIC’s Carol Cheung and portfolio company PetMedix have been named in Cofinitive’s #21toWatch list of nominees for the 2021 awards.

People, companies and the ‘things’ they create, across Cambridge and the East of England are setting the standards in innovation and entrepreneurship across the globe. #21toWatch is a dedicated campaign to showcase and highlight the maybe lesser known, recognising those exciting new entries across all market sectors, and celebrating the very best work going on today in the region. With such diversity and ingenuity amongst the #21toWatch cohort, the attributes each submission is assessed on are Innovation, Challenge, Influence, Viability and Memorability.

Learn more about the Cofinitive #21toWatch awards